PaydayLoansNow - when are these morons going to be banned? astonished

#1
I've got nothing against payday loan companies but I do have issues with slimey toerags like these guys.



They are regulated by the FCA yet still manage to get away with this BS.



Here's a page from their website - not a link as I don't want to advertise them.



paydayloansnow.co.uk



the page is: /payday/guaranteed/direct-lenders



On this page they state that:

They are a direct lender
They offer guaranteed loans
You won't be credit checked


In actual fact:

They are a loan broker
They can't offer guaranteed loans
You will be credit checked if you receive an offer


It's seems like they've deliberately set out to tell as many lies as they can.



They also say they're award winning.



It's an off the shelf Wordpress site stuck together using primary school English, that piggy backs onto someone elses technology and credit authorisation, is based out of an industrial unit in Nottingham. Oh, and full of BS



Too right you're award winning - prize plonkers!



God knows why the Quint Group put up with these morons and why the FCA haven't shut them down.

#2
If you read it properly, they don't actually say they are a direct lender or they guarantee you a loan. They don't credit check as they are a broker - the actual lender will of course run a check.



Saying that, it's poor language at best and probably key word spam to get up the Google rankings. The rest of the site looks decent enough, if you want a payday loan I suppose.

#4



If you read it properly, they don't actually say they are a direct lender or they guarantee you a loan. They don't credit check as they are a broker - the actual lender will of course run a check.



Saying that, it's poor language at best and probably key word spam to get up the Google rankings. The rest of the site looks decent enough, if you want a payday loan I suppose.
Originally posted by camelot1971


Under the section "Guaranteed Approval Payday Loans", they have a number of lenders listed, headed by PaydayLoansNow with an adjacent label which says "Direct Lender".



What part of the above doesn't state they offer guaranteed loans or are a direct lender?



It's also littered with phrases such as "Beyond that, try a lender (like us)" and "With guaranteed approval, what are you waiting for?".



Still not sure, here's the meta stuff from the page, which is what you come across in the search results:



Title: Guaranteed From Direct Lender | Payday Loans Now!

Description: Avoid brokers! Get a guaranteed payday loan from us. We are direct lenders. Fast online application, instant decision.



In terms of English, I refer to sentences like this - this has nothing to do with SEO:



"Basically, when a borrower choose non-secure, the lender will charge escalating interest rates compared to secure or standard types."

"Avoid extending your repayment period in order to block excessive fees that are too expensive for you."

"Guaranteed lending from direct lenders are conveniently available online at any time."

"Borrowers can weigh out the deals given by various lenders."

"ThereÂ’s no need for you to worry, here comes a guaranteed approval loan that will save you lots of money"

"LetÂ’s take a look at the following secret benefits that you can reap when you use fast loan"

#5
Out of all the pay day loan broker website's I have ever seen this lot actually are the clearest at pointing out they are a broker. On the landing page of their website it says, "We are not a lender, we provide a free credit brokering service. We will never charge you a fee for using our application." That seems pretty clear to me.



However, I suspect when people are at the stage of Googling "pay day loans" because they've already exhausted the likes of Quick Quid and Wonga they are so desperate to borrow money they just fill their details into any website that appears in the search without reading what it is they are signing up for first.

#6
Odd that you consider the website is so poor yet you still went ahead and applied for a loan with them.



I struggle to find any of the sub menus which doesn't clearly state they are a broker (not that I defend the bottom feeding vultures in any way).



HOME page




*We are not a lender, we provide a free credit brokering service.


ABOUT US




Payday Loans Now is a secure financial broker


HOW IT WORKS




We make sure your loan gets processed, and if successful we will refer you to the correct company.


From the T&C's




2.1. The Company is a service business carrying out the business of credit brokerage in the United Kingdom. The Company does not make loans or credit decisions.


#7



Odd that you consider the website is so poor yet you still went ahead and applied for a loan with them.



I struggle to find any of the sub menus which doesn't clearly state they are a broker (not that I defend the bottom feeding vultures in any way).



HOME page





ABOUT US





HOW IT WORKS





From the T&C's
Originally posted by CHR15


Firstly, I didn't apply for loan with them, that's your assumption.



Secondly there are a few of these pages - go to their website and append this to the home page url:



/payday/guaranteed/direct-lenders



Thridly, does the fact that they say they are a broker a few times where they'e obliged to as it's in full view of their principle and FCA, then lie their arses off everywhere else to snag gullable people make it okay? Not on my watch!

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